Published May 8, 2024
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LANGUAGE FEATURES OF ELECTRONIC MASS MEDIA
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Television emerges as an audiovisual medium of mass communication that combines the sound we hear and the image we see.According to TV language researcher O.V. Aleksandrova, telecommunication is, first of all, mass communication. It is an exchange of information in which millions of people from different groups and strata receive and use information. Television discourse is a complex system that combines different parameters, the specifics of the language, the specificity of styles and themes, the diversity of genres.
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References
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